NPS、製品使用状況、サポートチケット、エンゲージメントに基づいてカスタマーヘルススコアを計算します。
Health Score = (Normalized NPS × 0.25) + (Usage Score × 0.35) + (Support Score × 0.20) + (Engagement Score × 0.20):
Normalized NPS = (NPS + 100) ÷ 2.
Support Score = max(0, 100 - tickets × 10).
Engagement Score = max(0, 100 - daysSinceLogin × 2).
Score > 80: Champion, 60-80: Healthy, 40-60: Needs Attention, < 40: At Risk.
| 指標 | 値 | 出典 |
|---|---|---|
| Champion (Very Low Churn Risk) | 80 - 100 | Gainsight |
| Healthy (Low Churn Risk) | 60 - 80 | Gainsight |
| Needs Attention (Medium Risk) | 40 - 60 | Totango |
| At Risk (High Churn Probability) | < 40 | Totango |
| Churn Probability Below 50 Score | 60%+ | Gainsight |